An agency contact generates an IO with the client approved media plan. Centro Platfom requires the IO message to include the vendor(s) with the associated property and contact along with the terms and conditions.. The vendor and contact is from the approved media plan. The terms & conditions are specified with the stored vendor information in the Centro Platform directory.
IO Message Requirements from the Agency to the Vendor
The contract information in the IO message is auto-generated from the approved media plan. Centro Platform retrieves the information displaying the IO ID number, campaign details, vendor, property, and contact along with payment and billing information.
IO Campaign Summary - Auto-Generated by Approved Media Plan
From the approved media plan, the line item details are also displayed. The campaign details, start and end dates, units, rates, and costs.
IO Line Item Summary - Auto-Generated by Approved Media Plan
The agency contact sends the IO for acceptance. The message sent to the vendor includes the required and auto-generated information. A confirmation message appears the IO is sent to the vendor. The vendor receives and accepts (or rejects) the IO.
Sending the IO from the Agency to the Vendor
The vendor receives a private email and a message in Centro Platform along with a Notification. The vendor clicks the applicable link launching the IO Summary.
Email Message from Agency Contact sent to Vendor Example:
Centro Platform Message from the Agency to the Vendor
Centro Platform Vendor IO Click Through Pending Notification
From the IO Summary, the vendor clicks the Accept button. A confirmation message appears.
IO Vendor Acceptance
The agency contact views the IO acceptance in the campaign overview and media plan pages.
IO Agency Contact View with Vendor Acceptance