Adjust Delivery Data

During a live campaign under the analytics mode, Centro Platform allows modifying the delivery and spend values for line items based on the contracted amount. You manually adjust the Metric, Dates, Delivery Source, Viewability Impressions, Video Unit, and Conversions. Adjusting a billable metric affects the net (media) and gross totals in the analytics mode.

You have the capability of selecting dates within the billing period or in the past. The default date is today. Centro Platform calculates the results from the New field. The adjustment may affect the vendor payment, agency (client) Billng, and Performance Report values. Centro Platform applies the adjustment on the plan page and delivery downloads. The adjustment includes voiding the delivery or spend on a line item by date (current or previous day).

Dynamic delivery adjustment affects the gross spend based on ad serving. The line item caps to the gross spend at the contracted value. (To increase the contracted value, initiate a revised media plan.) The net spend (media) is not capped. Adjusting the fixed delivery affects the net and gross billable value. Modifying the gross media value affects the Billing gross spend, not the media spend (net). The ad serving cost is not affected.

Note: You are unable to adjust gross media (net) for fixed delivery.

The adjustments created within the current billing period do not appear in the reports. Adjustments after the billing period is closed appear in the download reports and history. The manual adjustments improve the accuracy of the ad delivery and payment information.

Note: Ad server and third party source adjustments are automatically updated within the last seven days. The quantities adjust per the discrepancies.

Edit/Adjust Drop Menu

Adjust a Delivery or Spend Metric

You manually select the Dates and Delivery Source along with adjusting the spend for the current or past day(s) and the reason. After clicking the Edit link next the description on the line item, the drop menu appears:

  • Adjust Delivery
  • Adjust Spend
  • View History
Step

Procedure

Results

1 Select the Campaign requiring modifications from your Dashboard.

N/A

2 Select the Mode to Analytics from the Campaign Overview. N/A
3 Select the View for Net or Gross to review the billing data. N/A
4 Click Edit of the line item requiring modification. The drop menu appears.
5 Click Adjust Delivery or Adjust Spend. The Delivery or Spend Adjustment page appears with the Metric page.
6 Select the Metric from the drop menu.

N/A

7 Select he Dates from the Calendar icon. The date starts and ends calendar appears.
8 Select Continue. The Delivery Source page appears.
7 Select the Delivery Source from the available list. The Continue button is available.
8 Select Continue. The Adjustment page appears.
9 Modify the New fields available by date.

The Continue button is available.

Note: The New value entered in the field must be greater than 0.

10 Select Continue. The Rationale page appears with the New fields.
11 Enter the Reason for adjustment field. The Save and Save & Start over buttons are available.
12 Select Save. A confirmation appears.

Delivery and Spend Adjustment Pages

Tab

Fields

Description

Metric

Property Name

Selection during planning
Line Item Description entered during planning
Metric* Spend (cost) default

Delivery: Select unit from the drop menu

Dates*

Defaults to current date

Select available date range (duration)

Delivery Source

Select delivery source from the drop menu

Source name/summary
Adjustment

Current Net and Gross Media

Existing value

 

Adjust New net media (affects gross) by date

Delivery: Enter quantity

Spend: Enter dollar value

New Gross Media auto-calculated.

  Adjust New gross media only

Delivery: Enter quantity

New Gross Media auto-calculated.

Rationale

Old Gross and Net values Original value
  New Gross and Net values Result auto calculated from Adjustment page.
  Reason for adjustment* Enter text reason

Delivery Adjustment Page

 

 
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